Effective Date: January 1, 2017
Information We Collect & How We Use It
- Personal Data
- Registering for Services
Users may make personal data such as their name, email address, username and password available to Epic when they register for Services, enter contests and special events, subscribe to newsletters, request technical support or otherwise communicate with Epic, and when using Epic's Services where personal data is required for use and/or participation.
Users may also disclose their banking or credit card information and age in order to make in-application purchases ("In-Application Purchases") from third party providers via the Services, including but not limited to food and beverage items and physical or digital merchandise. We may use information provided by Users in registering for the Services to facilitate registration for In-Application Purchases by them.
- Information about Users Received from an SNS
When Users access the Services through a social networking site ("SNS") such as Facebook or Google +, Users allow Epic to access certain information from their profile for that site. The information Users allow Epic to access varies by application and SNS, and it is affected by the privacy settings Users and their friends establish at the SNS. Users can control and find out more about these settings at the SNS sites that they use. For example, Epic may access and store some or all of the following information, as allowed by Users, the SNS and their preferences:
- first and last name;
- profile picture or its URL;
- user ID number, which is linked to publicly available information such as name and profile photo;
- the user ID numbers and other public data for Users' friends;
- the login e-mail provided to that SNS when Users register;
- Users' physical location and that of Users' access devices;
- gender; and
- Optimize User Experience
Epic may collect, store and use personal data to provide Users with an optimized user experience. For example, the information collected may be used to create Users' accounts, provide enhanced interaction with Epic's apps and websites, manage any in-application features, notify Users of in-application updates, provide technical support and respond to Users' inquiries.
- Mobile Devices
If Users access Epic's Services on mobile and tablet devices, Epic may collect device identifiers, including MAC Address and IP Address, and Epic may assign to devices an identifier that is similar to an account number. Epic may collect the name Users have associated with their device, device type, telephone number, country, and any other information Users choose to provide, such as user name, character name, geo-location or e-mail address. We may also access Users' contacts to enable Users to invite friends to join them in the Services.
- Location Data
End Users can turn off the location enabled Services (if applicable) by visiting the "settings" page within the relevant application on their mobile device. If End Users choose to disable any location enabled Services, they will not be able to utilize certain features of the Services.
- Other Purposes
Additionally, Epic may collect, store, and use personal data to solicit Users' feedback to help improve the Services and other Epic products, inform Users about new products or promotional material offered by Epic or its trusted third party business partners and affiliates, notify Users about changes to Epic's Services or other products, provide Users with advertising and marketing material from Epic and its trusted business partners and communicate with Users for other commonly accepted purposes such as notifying them that they are a potential winner of a contest.
Finally, Epic may collect and use personal data as required or permitted by applicable law.
- Data Storage
- Third Party Privacy Policies
While accessing or using the Services, Users may interact with third parties, such as application stores, mobile software platforms, social networking services and payment providers. Users recognize and agree that Epic is not liable for their use of Users' personal data and Users should review the privacy policies of these third parties.
Epic may make available links through advertisements or otherwise enable you to access third party products or services. While using such products or services, Users are using products or services that are not affiliated with or controlled by Epic. Epic is not responsible for those people or companies, the content of their products or services, the use of information Users provide to them, or any products or services they may offer. Providing links or otherwise enabling access to third party products or services does not constitute sponsorship of, or affiliation with those people or companies.
- User Generated Content
Users should be aware of the open nature of certain social networking and other open features of the Services Epic may make available to Users. Users may choose to disclose data about themselves in the course of contributing user generated content to the Services including, but not limited to account personas, pictures, forum posts, chat posts, tweets, Facebook postings, profiles and any other text, widgets, messages, links, emails, video, sound, graphics, code and all other audio visual or other material appearing on or emanating to and/or from the Services and any content contributed by the User to the Services ("User Content"). Any User Content that is disclosed during use of the Services is public information, and there is no expectation of privacy or confidentiality. Epic is not responsible for any personal data Users choose to make public in any of these forums.
Epic does not knowingly collect any personal data from children below the age of 13 without receiving the consent of a legal guardian. If Epic learns that it has inadvertently collected or stored personal data from children under the aforementioned age without the consent of their legal guardian, Epic will take reasonable measures to promptly erase such personal data from their records.
- Non Personal Data
Epic may use tools or third party analytical software to automatically collect and use certain non-personal data. You will not be identifiable through the use of these tools or third party analytical software. The types of non-personal data Epic may collect and use include, but are not limited to:
- Device properties, including, but not limited to:
- IP address;
- Media Access Control ("MAC") address; and
- Unique device identifier or other device identifier ("UDID");
- Device software platform and firmware;
- Mobile device carrier;
- Geographical data such as zip code, area code and coarse location;
- Game progress, score and achievements; and
- Other non-personal data that Epic may require to enhance the Services and other Epic products.
- Trusted Partners and Contractors
Epic may use and disclose to its affiliated companies, contractors, participating sports leagues and teams or other trusted businesses or persons the collected non-personal data for the purpose of auditing, researching and analyzing usage of the Services, ensuring the technical functionality of Epic's Services, offering products and services to Users and to further develop the Services and other Epic products.
- Cookies, Beacons and Tracking
Epic may use "cookies" and other technologies such as pixel tags, locally shared objects, clear GIFs and web beacons. Epic treats information collected by cookies and similar technologies as non-personal data.
A "cookie" is a small bit of record-keeping information that is sent to the Users' computer. Epic's cookies do not include personal data and may be used to: (1) facilitate Users' login authentication, (2) help Users navigate around the Epic website, (3) monitor how many people are using the Services, and (4) store Users preferences and track trends.
Most browsers are initially set up to accept cookies, but Users can disable cookies or set their browser to indicate when a cookie is being sent. However, disabling cookies may affect Users' ability to use the Services.
Epic may also use Flash cookies (locally shared objects) and HTML5 storage (locally stored objects). Locally shared objects are small files similar to browser cookies and are used to remember Users' settings to personalize the look and feel of the Services. Locally shared objects only collect data in the aggregate.
Users may prevent locally shared objects from being placed by disabling locally stored objects in their browser or by visiting www.adobe.com. Locally stored objects, such as HTML5 Web Storage, are used for similar purposes as cookies but typically may contain a greater amount and different types of data than browser cookies.
Epic may also use web beacons and pixel tags to count Users who have visited certain pages or viewed certain advertisements. Web beacons, like cookies, do not include personal data. E-mails and other electronic communications Epic sends to you may contain pixel tags that enable Epic to track your usage of the communication, including whether the communication was opened and/or what links were followed.
- Ad Serving Technology
Epic reserves the right to use and disclose the collected non-personal data for purposes of advertisement by Epic or Epic's trusted partners and contractors. Epic may employ third party ad serving technologies that use certain methods to collect information as a result of ad serving through the Services.
Epic or third parties operating the ad serving technology may use demographic and location information as well as information logged from Users' hardware or device to ensure that appropriate advertising is presented within the Service. Epic or third parties may collect and use data for this purpose including, but not limited to IP address (including for purposes of determining your coarse location), UDID, MAC, software, applications, hardware, browser information, internet and on-line usage information and in-app information.
Who We Disclose Personal Data To
- Disclosure of Personal Data
In providing the Services, Epic may disclose the personal data to other companies or individuals in the following limited circumstances:
- In cases where Epic receives Users' consent;
- With application stores as part of Users' purchase and use of the Services (including In-Application Purchases);
- Epic has a good faith belief that access, use, preservation or disclosure of such personal data is reasonably necessary to;
- satisfy any applicable law, regulation, legal process or enforceable governmental request;
- detect, prevent, or otherwise address fraud, security or technical issues; or
- protect against imminent harm to our rights and/or property, or
- As required or authorized by applicable law.
- Data Processing
- Sale of Business
Choices for Personal Data
Users may choose to withdraw their consent to the use, collection or disclosure of personal data outlined in this Policy at any time. If a User withdraws his or her consent, then Epic may no longer be able to provide the same level of Services.
Users are also given the opportunity to "opt-out" of having their personal data used for purposes such as receiving newsletters or other information from Epic.
Epic takes appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. Epic employs physical, electronic and/or procedural safeguards to protect its systems and all personal data under its control against unauthorized access and use. All safety and security measures are appropriate to the sensitivity level of the information collected.
Accuracy and Access/Control over Personal Data
Epic processes personal data only for the purposes for which it was collected and in accordance with this Policy. Epic may take reasonable steps to ensure that the personal data processed is accurate, complete and current, but Epic is not responsible for verifying the correctness of personal data.
Epic will allow Users to access their personal data in the custody or control of Epic, and will allow them to:
- update or correct such personal data;
- change User preferences with respect to communications, push notifications and other information received from Epic or third parties; or
- delete the personal data of the Users on Epic's systems (by submitting a request to Customer Support).
Retention of Personal Data
Epic may still retain some of the data to the extent such retention is necessary to resolve disputes, enforce Epic's user agreements, and comply with technical and legal requirements and constraints related to the security, integrity and operation of the Services.
It is Epic's policy to contact a complaining user regarding his or her concerns. Epic will cooperate with the appropriate regulatory authorities, including local data protection authorities, to resolve any complaints regarding the transfer of personal data that cannot be resolved between Epic and an individual.
Changes to this Policy